LettersDB

Dear Reader:

A sales letter is like a nucleus around which other elements such as email, social media, web pages and direct messaging orbit. Promoting your offers becomes much easier across multiple channels. And for these reasons, it is still a very efficient way of making money.

It doesn’t take too long to write one. A simple letter can be written in a few hours provided you know a couple of things.

You see, writing a letter forces you to specify WHO you are writing to, and WHAT you have to offer. Once these are clear, the letter writing process is more of a science than an art. That means, the principles involved in persuasion deal with consumer psychology, not remote fantasies far removed from what your customer actually wants.

A good Sales Letter clarifies your message and convinces people to buy.

LettersDB is a database of 50 direct response copywriting examples in the form of sales letters, print ads, and cover letters.

Each letter contained in this database has generated cash or gotten a result. Each contains all the essential elements of copywriting and persuasion. Copywriters like Robert Collier, Claude Hopkins, John Caples, David Ogilvy, Gary Halbert, Eugene Schwartz, Joe Sugerman, Jay Abraham, and more–all wrote direct response copy that generated millions of dollars worth of sales.

It goes to show that sales letters can be reused indefinitely once they have proven to get results.

And you can do this from anywhere there is an Internet connection, and a computer!

What You Get

By duplicating this Notion database, you receive the following:

1. A Notion Database of 50 direct response copywriting examples. Most of these are in the form of sales letters. Newsletters, cover letters, and print ads are included as examples of how a sale letter can be adapted to other mediums.
2. Ability to create your own sales letter by clicking the “New” button, or use the “MINE” tab in the Letters database.
3. The 6 essentials of a good sales letter, from The Robert Collier Letter Book.
4. Tips, strategies and techniques for inspiration and ideas.
5. Adapting for email and web to minimize costs and maximize sales results.
6. Further reading list of books that inspired this database.

Ultimately, the purpose of LettersDB is: to write your own sales letter! For that is the path of self-reliance.

Bookmark this page or grab a FREE copy if you already have a Notion account. If you decide to duplicate the database, you can expand it by creating new properties, or adding more sales letters that you have discovered on your own.

Sincerely, Jay Khan

P.S. A FREE database of 50 proven,_ multi-million cash-generating direct response copy_ in the form of sales letters, cover letters, newsletter, and print ads. Written by some of the greatest copywriters in advertising history like Robert Collier, David Ogilvy, Claude Hopkins, Jay Abraham and more.

By duplicating this Notion page, you can add your own letters to the database, change the layout and properties as you wish. Included is a short course on writing a sales letter, “6 essentials of a good sales letter”, “Adapting for email and web”, and a “Further Reading” list.